It's a love story between a fashion blogger and a video game blogger. The beauty and the nerd.
Cadu, an honest lawyer from the countryside of São Paulo, is about to become a father for the second time. However, his life is completely transformed when he falls into a trap and the police find a ton of marijuana in his house. Outraged by the injustice, he begins to act like the head of a drug cartel, exactly what they accused him of, in front of the criminals and murderers in the prison.
João Ernesto Ribamar is a corrupt politician running for the presidency. He is in the runoff election, ahead on the polls, when he receives a "mandinga" (curse) from his grandmother, which makes him unable to lie. Now the problem begins: How to win an election by telling only the truth?
Luiz Gonzaga decides to change his destiny and leaves his childhood home for the big city to overcome a romance. When he arrives, he meets a woman he falls in love with, the Odaleia (Nanda Costa). After the birth of his son and his wife's health complications, he decides to return to the road to ensure a better future for his son. He has a friend in Rio de Janeiro and with him leaves the little one and heads to Brazil. He didn't imagine that this distance between them would develop into a complicated relationship, enhanced by the strong personalities of both. Based on conversations between father and son, this is the story of Luiz Gonzaga, a singer and accordion player known as Rei do Baião or Gonzagão.